What is digital transformation?

Digital transformation is the integration of digital technology into all areas of a business to fundamentally change the way it operates and delivers value to customers. It is also a cultural shift that requires organizations to continually challenge the status quo, experiment and contemplate failure.

Digital transformation is critical for all businesses, from small to large enterprises. This message comes through loud and clear from every conference, panel, article or study about how businesses can stay competitive and grow as the world becomes more digital. What is unclear to many business leaders is what digital transformation really means. Is this just a catchy way of saying move to the cloud? What are the specific steps we need to take? Should we plan for new jobs to help us create a framework for digital transformation or hire a consulting service? What parts of our business strategy need to change? Is it really worth it?

This article aims to answer some of the most common questions about digital transformation and provide clarity, especially to CIOs and IT leaders, including lessons learned from peers and digital transformation experts. Because technology plays a critical role in an organization’s ability to evolve with the market and continuously increase value for customers, CIOs play a key role in digital transformation.